Getting into Yokohama’s Pikachu madness
Saturday, August 5, 2017
YOKOHAMA, JAPAN—Tokyo is a quiet city.
Besides the sounds of trains on railway tracks, the pedestrians stomping on street crossings, employees shouting their oishi menu promos, and even the noise of crickets at night, the city of 13 million people generally lives in serene silence.
But that silence can easily be broken by seven syllables, said by a familiar voice that goes: “Pika-Pika-Pikachuuu!”
You’ve probably seen viral Facebook videos of Pikachu mascots in droves dressed in different costumes. In their yellow tubby form, with an ever-smiling face and thunder-shaped tail, we see them walking in sync, waving hello and dancing—making them cuter than they already are.
You’ve probably seen viral Facebook videos of Pikachu mascots in droves dressed in different costumes. In their yellow tubby form, with an ever-smiling face and thunder-shaped tail, we see them walking in sync, waving hello and dancing—making them cuter than they already are.
Outside of your screens, these Pikachus can be seen in the city of Yokohama every day of the week starting Wednesday, Aug. 9. The Pikachu shows run until Aug. 15 this year.





