Showing posts with label On the Record. Show all posts

The mitosis of science and music in YOONCELL


Minutes before her set, Jeong Yun-jung picks up her guitar and slings it to her body. She takes tiny steps to reach the middle of the platform, nervous to face her spectators for the day.

On the stage, she is YOONCELL.
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TAEK imagines ‘We're Always Together’ into reality



TAEK’s artistry is nothing too flashy nor too bold, but the music latches on to its listeners because of its gentleness, remorseful yet romantic messages and subtle playful notes. The musician is often soft spoken and timid, but we discovered the secret to instantly make him smile—just tell him the words “Red Velvet” (yup, the girl group) and he warms up the whole room with his laugh. In an interview with Inquirer Super, TAEK and I talk about his first EP:

 It usually just starts with one word or one sentence.

 The rest of it comes from the feelings I get from those and I try to build the song around them. The sequencing, arrangements and final lyrics come later, but it all goes back to that keyword or key sentence. It’s all inspired by that, and in most cases, it also becomes the title.

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The other side of K-pop: taking the Korean music industry back to basics


There’s a fine line between being a musician and an idol.

 We’re all familiar with the latter, as K-pop grew from a genre into a cultural lifestyle. The global music phenomenon turned its fans to loyalists who call themselves either a “stan” or “trash” of countless “biases.”

 In English, these K-pop listeners have turned into obsessive fans, identifying themselves as belonging to multiple fan bases of idols from different entertainment companies.

 It’s easy to spot an idol. Usually belonging to a group, idols often sport identical or thematic clothing. Their crazy-colored hairdos also make them hard not to miss. They also have synchronized group greetings that, by now, fans have memorized.

 Fans look forward to each idol group’s comebacks, and these dictate the next concept the group partakes. Each concept is a representation of something new and fresh—making idols change into skin that are always crazier than the last.

 We also know how a K-pop star’s story usually begins: They audition in their early teens and spend years training to finally debut as an idol.

 Idols are groomed to become what they are today. While we get a glimpse of their personality on variety shows, short interviews and behind-the-scenes clips, a bulk of their image is built on trends and strategies.

 They sing chart-topping music that take the global stage by storm, but how much of the music actually resonates with those that perform them?

 On the other side of K-pop are Korean musicians who are starting to give idols a run for their money. The country’s current music trend is shifting the focus on individual artists.

 K-pop undeniably redefined the music industry, but its local market recognizes the need to go back to basics: Discovering artists who create their own content, and honing homegrown talent that no longer needs to be dictated upon. And the rest of the world is starting to take notice, too.
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YEIN redefines classic


YEIN is a siren. Her voice sounds delicate, often with a seemingly whispered flow, but her serene storytelling floods listeners with emotions. Her first digital album “5” is available on Spotify. Here, she talks about pioneering her genre, Future Classic:

 I just love to sing. I say what I want to and represent myself whenever I sing.

 I think these are what I do best even when I’m still so into so many art forms. I like combining them. I consider art as one—you can separate and categorize them, but eventually they are one in a big way.

 There are different stories in each and every song I write and sing. When I finish one, I listen to it and it makes me feel really peaceful—and I want people to experience the same thing. That’s why I think I try hard to bring in that kind of naturism feel, that kind of atmosphere into my music. I’d like to think that the tone of my voice could make them feel at ease and relaxed.
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